Frequently asked questions.

Planit includes major social and Google channels, Facebook, Instagram, TikTok, Snapchat, X, LinkedIn, Reddit, Google Search, Google Display (GDN), YouTube and programmatic, and lets you add any custom channel with your own metrics.

Yes. Edit CPM, CPC, CPV, CPI and Frequency per channel and placement, or add completely new ones.

With simple, auditable formulas (see How it works). You control all inputs via benchmarks.

Yes, two ways. A PDF to send your client, with a summary page and a page per objective. And an Excel workbook that recalculates, so changing a budget or a rate updates impressions, reach and the totals.

Yes. Set a management fee percentage on the plan and Planit shows media cost, fee and grand total side by side in the summary and the Excel export.

Yes. Planit is currently free during our beta period. We may introduce paid plans later and will notify users in advance.

Email [email protected].